Jorge Herrera

Hello, I am Jorge Herrera @elChauriMx

Sr. Graphic Designer with specialization in Branding & UX/UI Design | WordPress Specialist with +10 years of experience | Teacher | Entrepreneur | Founder of Sentinel México

@elChauriMx
  • Home
  • About Me
  • Work Experience
  • Studies
  • Courses & Webinars
  • Acknowledgments
Whatsapp Image 2024 08 23 At 11.32.24 Am

I am a programming technician with a bachelor's degree in animation, digital art and multimedia, and a master's degree in education. However, my passion is graphic design, especially branding and UX/UI design.

I have extensive experience in a variety of roles, including customer service representative, assistant store manager, junior animator, 3D modeler, community manager, high school teacher, college professor, graphic designer, brand consultant, and marketing manager. I've also been a volleyball player on my high school team, a drummer for several rock and nu-metal bands, and a solo artist with a rap music album. I am an amateur writer, an aspiring novel writer, a gamer since the cradle and very passionate about e-sports.

As you can see, I am a person who likes challenges and learning new things. I am a storyteller who uses images and words to convey the right message to the right people.

I am confident that I can leverage my skills and experience to help your company achieve its goals. I look forward to learning more about your needs and how I can help you.

Contact Guadalajara

Contact León

Contact Mexico City

Contact

  • Telephone: +52 (33) 1262 8362
  • Phone number: +52 (47) 9391 2718
  • Phone number: +52 (72) 9698 6568
  • E-mail: [email protected]
  • Guadalajara, Jalisco, Mexico

Information

  • Marital Status: Single
  • Nationality: Mexican
  • March 16 / March / 1994

Additional

  • Driver's License: Yes (Driver)
  • Own vehicle: Yes
  • Valid passport: Yes
  • Valid U.S. Visa: Yes
  • Willingness to travel: Yes

Certifications

Languages

Spanish (native language):
☆☆☆☆☆ 5/5
English (B2) (Fluent):
☆☆☆☆☆ 3.5/5
Esperanto (Beginner):
☆☆☆☆☆ 0.4/5

Professional Profiles

Skills

Software

Google Drive Suite (7 years)
Google Classroom (3 years)
Windows (+10 years)
Adobe Photoshop (+10 years)
Adobe Illustrator (+10 years)
Microsoft 365 (+10 years)
Filezilla (+10 years old)
Discord (5 years)
Google Chrome (+10 years)
Android (7 years)
Adobe Indesign (5 years)
Microsoft Teams (3 years)
Thunderbird (7 years old)
Adobe XD (4 years)
Adobe Audition (8 years)
Open Office Suite (+10 years)
Firefox (8 years)
Opera / OperaGX (5 years)
Hootsuite (5 years)
Metricool (1 year)
Adobe After Effects (8 years)
Notepad++ (5 years)
Linux (7 years)
Adobe Premier Pro (6 years)
Blackboard (1 year)
Mac OS (3 years)
Autodesk 3DS Max (7 years)
Figma (3 years)
Blender (3 years)
Zbrush (3 years)
Adobe Animate / Flash (7 years)

Knowledge

WordPress
Brand Building
Graphic Design
Elementor Builder
CPanel
CloudPanel
HPanel (Hostinger)
UX/UI Design
Google Workspace
Digital Marketing
WooCommerce
Cloudflare
Photography
SEO Optimization
HTML (5)
CSS (3)
Bunny CDN
3D Modeling
Digital Animation
Stop Motion Animation
Tiendanube
Shopify
DigitalOcean
Google Cloud Platform
MySQL
JavaScript

Soft Skills

Decision-making | Emotional Intelligence | Critical Thinking | Creativity | Punctuality | Responsibility | Respect | Prudence | Commitment | Trust | Integrity | Resilience | Mental Flexibility | Self-reflection | Leadership | Negotiation | Narrative | Oral and written communication | Team leadership | Customer service | Communication | Teamwork | Analytical skills | Teamwork

Work Experience

Maquinox Aug 2024 - Present
Aug 2024 - Present

Marketing Manager - Maquinox Comercial

â–  Responsible for the areas of marketing, communication and graphic and web design.

â–  Plan and create content for social networks.

Sentinel Mexico Nov 2017 - Present
Nov 2017 - Present

CEO & Founder : Sentinel Mexico

â–  Responsible for the company's operations.

â–  General Manager & Creative Director at Sentinel Studio.

â–  General Manager at Sentinel Records.

â–  S hop Owner & Designer at Devil's Twin Shop.

â–  General Manager & Product Design at Short This App.

General Manager & Product Design at Efimeral Mail.

â–  General Manager & Team Design at AfterLife Gaming.

Mental Essence Logo Jan 2024 - Jul 2024
Jan 2024 - Jul 2024

Design & Marketing Coordinator : Esencia Mental

â–  I led the communication, marketing and design department, in charge of a specialist.

â–  Planned, created and programmed content for company's social networks.

â–  O ptimized and generated artwork for eCommerce.

â–  I assisted in SEO optimization of the online store and products.

â–  I designed mascots and official characters for the brand.

Saktësi Telemetry Dec 2022 - Sep 2023
Dec 2022 - Sep 2023

Identity Leader - Saktësi Telemetry

â–  I led the communication, marketing and design departments, in charge of two specialists.

â–  Created and developed internal and external communication strategies to find B2B customers and improved engagement with staff.

â–  Managed SEM, SEO and keyword optimization for social media platforms such as Facebook, Instagram, Twitter, Youtube, TikTok and LinkedIn.

I redesigned the website, landing page and creating prototypes with Adobe XD, Figma and WordPress. In order to improve the user experience and functionality.

â–  I designed and redesigned both the main brand and sub-brands, building comprehensive brand briefs that specify each brand's objectives, industry, history, philosophy, goals, challenges and opportunities that drive the brand to define its target audiences.

â–  I defined buyer personas and user personas, conducting a competitor analysis to inform brand guidelines in terms of technology, colors and typography.

â–  Responsible for UX/UI design of B2B application, and launching new services and products on web platforms, targeting a B2C market.

Qdigital Mexico Feb 2022 - Aug 2022
Feb 2022 - Aug 2022

Head of Marketing & Design | Qdigital México

â–  Managed 100% of the company's artwork creation for internal and external communication purposes.

I collaborated with the implementation of the SAP platform, contributed to the marketing strategies and played a key role in the development of the brand identity.

â–  I achieved a 2% increase in return on purchases through a targeted customer email campaign strategy, resulting in an 8% increase in the company's email open rates.

â–  I performed a complete rebranding and developed a new corporate identity.

â–  I designed and established a strategic positioning through digital and communication channels to ensure long-term market share. This included active social media management and the organization of webinars.

â–  I developed a marketing and communication strategy, ensuring consistent language tailored to the target audience, mainly on social media platforms such as Facebook, LinkedIn, Instagram and Twitter in a B2B context.

Qvic Mexico Oct 2021- Dec 2021
Oct 2021- Dec 2021

Graphic Designer : Qvic México

â–  I designed and developed creative solutions in a graphic way to satisfy marketing and communication needs.
â–  I developed branding and visual identity proposals for projects to be carried out by the company, internally and for clients.
â–  I developed all graphic material for internal and external communication of the company.
I designed the editorial material for the publication of monthly catalogs of products and services offered by the company and its sub-brands.
Ut Columbia Mar 2019 - Feb 2021
Mar 2019 - Feb 2021

Bachelor's Degree in Graphic Design - Columbia Technological University (UTColumbia)

â–  I was a teacher in front of a group at the Technical Baccalaureate level.
â–  I established a marketing and communication strategy to maintain the same language with compelling and attractive messages for the target audience.
â–  I evaluated student performance and diversified approaches to meet the individual needs of each student, seeking to bring out their best version and the highest retention of information.
â–  I was a tutor in charge of group and technical specialty.
â–  I implemented study techniques and programs for reading comprehension and taste for reading for incoming students.
Unitec May 2020 - Jul 2020
May 2020 - Jul 2020

Professor at the University Center for Animation at the Technological University of Mexico (UNITEC).

â–  I taught in front of a group at the Bachelor's degree level in Design, Animation and Digital Art.
â–  I explored and shared my knowledge in Adobe After Effects with students through challenging projects and assignments to exploit the software to the fullest.
â–  Implemented study techniques and programs for reading comprehension and reading pleasure for incoming students.
Jorge Herrera Dec 2012 - Nov 2017
Dec 2012 - Nov 2017

Graphic Designer & Web Developer | Freelance

â–  Brand development.
â–  Development and design of web pages and User Experiences.
â–  Social Media Management.

Aram! Advertising Mar 2017 - May 2017
Mar 2017 - May 2017

community manager | Aram! Advertising

â–  Designed agendas and publication strategies for clients.
â–  Developed Story Telling for social networks to get the message to the target audience in an efficient way for clients and company events.
â–  I provided customer service and online crisis management.
Univa Aug 2014 - Aug 2015
Aug 2014 - Aug 2015

Jr. Animator | Universidad del Valle de Atemajac (UNIVA)

Modeled props, vehicles, scenery and organic characters for video game development using Autodesk 3DS Max software.
I modeled props and vehicles for the development of short films using Zbrush software.
Lol Mexico Oct 2014 - Apr 2015
Oct 2014 - Apr 2015

Content Editor | LoL Mexico

â–  I edited articles and news on the website, with topics focused on eSports.
â–  I wrote and designed official social media posts to attract readers to the official project site.
Web Tips Oct 2010 - Dec 2014
Oct 2010 - Dec 2014

Content Director & Founder | Web Tips / GamePlay Center

â–  Designed and developed two online platforms for publishing technology and video game news.
â–  I led a working team of technology and video game enthusiasts.
â–  I wrote news and articles on the news platform.
Polar Studio Apr 2014 - Jul 2014
Apr 2014 - Jul 2014

Internship Student : Polar Studio

I edited videos and commercials in Motion Graphics technique using Adobe After Effects software.
â–  I modeled and retopolished 3D objects for use in advertising videos and short films using 3DS Max software.
Blockbuster Video Mexico Jul 2013 - Apr 2014
Jul 2013 - Apr 2014

Shift Coordinator (Assistant Manager) : Blockbuster Video México

â–  I led and guided the work team.
â–  I was branch manager during closing shift.
â–  I developed activities of assistant manager in store.
â–  I managed monetary issues, cash closing and shift closing.
â–  I executed and developed sales actions to offer and sell additional services and/or products to the ones the customer was carrying.
Fuelflex Mexico Mar 2013 - Mar 2014
Mar 2013 - Mar 2014

Web Developer : FuelFlex México

â–  I designed and developed a website for a company in the hydrocarbon industry.
â–  Designed and developed online store based on woocommerce.
Blockbuster Video Mexico Jan 2013 - Jul 2013
Jan 2013 - Jul 2013

Customer Service Representative (CSR) | Blockbuster Video Mexico

â–  I offered customer service to each person entering the branch.
â–  I offered product recommendations based on their tastes, premieres and budget suitable for the customer.
â–  I executed and developed sales actions to offer and sell additional services and/or products to those the customer carried.

Studies

Academic Degrees

Professional Certificates

Diplomates

  • Diploma In Photography, Concept Art And 3D Modeling

    Diploma In Photography, Concept Art And 3D Modeling 09/2017

    Diploma

  • Summer Course Of Language

    Summer Course Of Language 06/2016

    Diploma / Course

Learning Itineraries

Other Studies

Courses

2024

2023

2022

2021

2020

Webinars

2024

  • Learn about the benefits of the Travel Dashboard

    Learn about the benefits of the Travel dashboard 10/02/2024

    Administration

  • Taxes On Investments: What You Should Know

    Taxes on investments: What you need to know 09/26/2024

    Finance

  • Strengthen Your Api: Advanced Technologies and Strategies for the Digital World

    Strengthen your API: Advanced technologies and strategies for the digital world 09/26/2024

    Web Development / Security

  • Define Your Perfect Customer: Workshop To Create Your Buyer Persona

    Define your perfect customer: Workshop to create your Buyer Persona 06/12/2024

    Marketing

  • How to Prepare Your Company for the Digital Future

    How to prepare your company for the digital future 06/12/2024

    Marketing

  • Ransom Ddos, Meris Botnet, And The Latest Ddos Attack Trends

    Ransom DDoS, Meris botnet, and the latest DDoS attack trends 06/04/2024

    Web Development / Security

  • Genearte Sales With Dux-Soup And Sales Navigator

    Genearte Sales with Dux-Soup and Sales Navigator 05/28/2024

    Marketing

  • How To Extend Your Network Security From Your Offices To Anywhere In The World

    How to extend your network security from your offices to anywhere in the world 05/21/2024

    Web Development / Security

2023

  • Pass The Ia Filter With A Good Cv

    Passes the AI filter with a good CV 07/19/2023

    Professional Development

  • Transforming Business With Gen Ai: New Research On Successful Ai Strategies

    Transforming Business With Gen AI: New Research on Successful AI Strategies 07/19/2023

    Marketing / Administration

  • Driving Business Results With Calendly

    Driving Business Results with Calendly 07/18/2023

    Marketing / Administration

  • Learn How Applications Are Attacked And How Best To Protect Them

    Learn how Applications are attacked and the best way to protect them 07/13/2023

    Web Development / Security

  • Learn How To Issue Your Payroll Cfdi's Version 4.0 In Our Workshop

    Learn how to issue your Payroll CFDI version 4.0 in our workshop 06/21/2023

    Financial

  • Weekly Walk-Thru: New Site Optimization

    Weekly Walk-Thru: New Site Optimization 06/21/2023

    Marketing

  • New Tech Stack Makes Sales Teams 4X More Effective

    New tech stack makes sales teams 4x more effective 04/30/2023

    Marketing

  • Save Hours By Responding To Customer Messages On Social Networks

    Save hours by responding to customer messages on Social Media 05/23/2023

    Marketing

  • The New Era Of Link Management

    The New Era of Link Management 04/27/2023

    Marketing

  • Ecommerce Content Marketing: What Works Best In 2023

    Ecommerce Content Marketing: What Works Best in 2023 04/11/2023

    Marketing

  • How To Use Dux-Soup With Sales Navigator

    How to use Dux-Soup with Sales Navigator 04/04/2023

    Marketing

  • How to Develop an Internationalization Plan

    How to develop an internationalization plan 03/15/2023

    Marketing

  • Behind The Scenes: What More Could Trustpilot Do For Me?

    Behind the scenes: What more could Trustpilot do for me? 02/28/2023

    Marketing

  • Basic Skills of a Good Leader: Communication, Empathy and Decision-Making Skills

    Basic skills of a good leader: communication, empathy and decision making 02/14/2023

    Administration / Professional Development

  • Automation Tricks To Smash Your Linkedin Goals In 2023

    Automation tricks to smash your LinkedIn goals in 2023 01/10/2023

    Marketing

2022

  • Linkedin Sales Navigator

    LinkedIn Sales Navigator 12/20/2022

    Marketing

  • Etfs: Learn How To Use Them And How To Diversify Your Portfolio

    ETFs: Learn how to use them and how to diversify your portfolio 06/27/2022

    Financial

  • Genesis: A Cable For Every Solution.

    Genesis: A cable for every solution. 06/22/2022

    Security

  • Edwards Est4 New Generation of Panels Web Seminar

    Edwards EST4 New Generation of Panels Webinar 06/22/2022

    Security

  • Invoicing 4.0 Everything You Need To Know About The New Cfdi Version

    Invoicing 4.0 Everything you need to know about the new CFDI version 06/15/2022

    Financial

  • Zendesk On Air Latam Play Experiences

    Zendesk On Air LATAM Play Experiences 06/14/2022

    Customer Service

  • The Technological Trends That Will Define The Future &Amp; The Professions That Will Help You Adapt To The Changes With Jesús Guzmán

    The technology trends that will define the future & the professions that will help you adapt to the changes with Jesús Guzmán 06/13/2022

    Programming / Data Analyst

  • Demo's An Overview of Sap Successfactors E-Learning Module (Lms)

    Demo's a glimpse of SAP Successfactors E-learning Module (LMS) 05/18/2022

    Administration / SAP

  • Edwards Carrier Modulaser Webinar

    Edwards Carrier Modulaser Webinar 05/05/2022

    Security

2020

Others

Acknowledgments

Events